Meet Sammie
With a wealth of experience, I’m a one-woman show, weaving content and crafting strategies to help your brand stand out in the crowded digital space.
Let’s talk about the real magic
✨Who I Am & What I Stand For
Hey, I’m Sammie, a digital marketing strategist, SEO specialist, and social media consultant. I run Spellbound Marketing, where I help businesses get seen online with ethical, inclusive, and effective marketing strategies. But beyond the work I do, I’m also an advocate for accessibility, LGBTQIA+ inclusion, and supporting neurodivergent & chronically ill business owners.
I believe in marketing that works for you, not against you. I’m not here for sleazy sales tactics, generic cookie-cutter strategies, or the hustle-at-all-costs mentality. Instead, I help brands show up authentically, build long-term visibility, and create marketing that feels good.
I also live with M.E., Endometriosis, PCOS, and PTSD, which means I understand first-hand the challenges of running a business while managing chronic illness. That’s why flexibility, accessibility, and sustainability are at the heart of my work.
Introducing the ‘Fur-sonal’ Assistants, Radar and Athena, the pint-sized powerhouses with barks louder than their bite!
Radar, this Yorkshire Terrier might be small, but he’s mighty when it comes to assisting me! From fetching coffee to barking out orders, there’s nothing this little guy can’t do (except maybe reach the top shelf). And now, meet Athena, a yorkie puppy full of love and attitude who just wants cuddles, or to chase her big brother!
So if you see a furry blur darting around in video calls, don’t be alarmed, it’s just Radar and Athena on a mission to make sure everything runs smoothly.
& Radar + Athena
Ready to make your mark? Let’s get you found!
I am committed to providing magical digital marketing solutions.
Unique digital marketing solutions
Discover how we can elevate your brand together.
My core values
Authenticity
I believe marketing should feel like you, not a performance. I create a space where founders, creatives, and rebels can show up as their whole selves – no masks, no moulds, no need to tone it down.
Empowerment
Strategy doesn’t have to be gatekept. I’m here to demystify digital marketing, give you the tools, and walk beside you while you build something bold, brave, and entirely your own.
Innovation
I don’t do cookie-cutter. I combine creativity with strategy to craft fresh, personalised approaches that actually work – blending intuition, data, and a little magic.
Integrity
No manipulation. No BS. I lead with honesty, inclusivity, and consent-led practices, because ethical marketing isn’t a buzzword. It’s the bare minimum.
You’re in safe hands
2014
My marketing journey stems from an interest in gaming and streaming, way back in 2014! As I delved into the world of streaming, I quickly realised the importance of social media and personal branding. Engaging with online communities, managing events, and honing my content creation skills became second nature as I navigated through the gaming and streaming ‘world’.
2019
I took the leap into entrepreneurship by starting a virtual assistant business, offering marketing assistant services to a few clients here and there. It was a modest beginning, but it provided invaluable experience and laid the foundation for what was to come.
2021
By 2021, my passion for digital marketing had blossomed into a full-fledged business venture. Armed with newfound expertise and fueled by a drive to succeed, I officially took the plunge to build my business full-time. Since then, I’ve been dedicated to helping businesses of all sizes thrive.
2023
Along the way, I’ve made it a priority to invest in my own growth and development. I’ve pursued various online qualifications in digital marketing and actively engage in continuous professional development (CPD) to stay ahead of the curve.
2024
Today, I’m proud to say that my journey—from gaming enthusiast to savvy digital marketer and business owner—has been nothing short of remarkable. And I’m excited to continue this journey alongside you, helping you achieve your digital marketing goals every step of the way.
My marketing journey stems from an interest in gaming and streaming, way back in 2014! As I delved into the world of streaming, I quickly realised the importance of social media and personal branding. Engaging with online communities, managing events, and honing my content creation skills became second nature as I navigated through the gaming and streaming ‘world’.
I took the leap into entrepreneurship by starting a virtual assistant business, offering marketing assistant services to a few clients here and there. It was a modest beginning, but it provided invaluable experience and laid the foundation for what was to come.
By 2021, my passion for digital marketing had blossomed into a full-fledged business venture. Armed with newfound expertise and fueled by a drive to succeed, I officially took the plunge to build my business full-time. Since then, I’ve been dedicated to helping businesses of all sizes thrive.
Along the way, I’ve made it a priority to invest in my own growth and development. I’ve pursued various online qualifications in digital marketing and actively engage in continuous professional development (CPD) to stay ahead of the curve.
Today, I’m proud to say that my journey—from gaming enthusiast to savvy digital marketer and business owner—has been nothing short of remarkable. And I’m excited to continue this journey alongside you, helping you achieve your digital marketing goals every step of the way.
Power up your digital marketing in just one hour!
Struggling to navigate the complexities of digital marketing? Gain clarity and actionable insights with a personalised Power Hour session, designed to address your specific challenges and unlock new opportunities, for you and your business!
